This we know of the trail market:
- Over 8 in 10 trail users are 35 years of age or older (45-54 is the most common group)
- 90% of trail users are on the GAP for biking
- Overnight users spend an average of $114 a day
- 35% of overnight users earn a household income in excess of $100,000
This is just scratching the surface of market information. Please view our Studies page for full economic impact information and trail user surveys, and visit the Our Towns section for downtown profiles.